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Web Site Promotion & Positioning Review
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A Web Site Promotion & Positioning Review is prepared as the first step for all new Web Site Promotion clients. The purpose of our Web Site Review is to identify the current design and content elements that require site enhancements. These suggested site enhancements will aid in achieving the "Search Engine Friendly" Design that is necessary for achieving the optimum results in Search Engine Positioning for your web site.

Web Site Design Elements

There are design elements that can become troublesome for the SE attempting to index a web site for inclusion in their system. This difficulty on the part of the SE will result in a less that favorable positioning of the site. The objective of a Web Site Promotion Program is to achieve the best possible positioning of a site. We believe that it is best to begin with a design that pleases the SE. Staying away from the elements that cause difficulty, will save you time, money and produce superior results. Although these elements represent challenges in the ultimate positioning of a site, their effects can be worked around.

Web Site Content

Our Search Engine Positioning Specialist also address the equally important content elements, identifying the areas where additional work is necessary to achieve optimum Search Engine Positioning. As you may have heard "Content is King". Your web site must have plenty of compelling content to interest your potential customers as well as the SEs and directories. Content that has been properly prepared and presented, containing the correct balance of targeted keyword phrases & properly developed link strategies will please both the SEs, directories and potential customers. Participating in a carefully developed and conducted Web Site Promotion Program will ensure the success of your companies web site and bring the positioning results you are looking for.

The following table outlines the major design and content elements that we address when preparing a Web Site Review for our new Web Site Promotion clients.

Troublesome Design Elements

Content Elements Addressed
  • Use of dynamic content
  • Use of frames
  • Use of JavaScript
  • Use of Multimedia
  • The type of navigation system
  • Use of META refresh tags
  • Title tags
  • META tags-keyword description
  • Text-body, alt and link
  • Imaging
  • Links: Text, Popularity On Page and Off

We recommend that every site participate in a custom developed Web Site Positioning Maintenance Program once the initial SEO is complete to maintain the positions achieved.

Web Site Promotion & Positioning Review Includes:

  1. Site Enhancements design and content element changes necessary to achieve optimum Web Site Promotion for your web site
  2. Search Engine Positioning Report identifying the current search engine positioning held with existing keywords
  3. Search Engine Positioning Program three program quotes to choose from, Platinum for optimum ranking, Gold for effective placement and Silver to establish placement
    All Programs are custom developed to meet the needs of each individual web site. Therefore we do not list the pricing of our Programs on our web site.

Contact Us today to increase your web site traffic!

Search Engine Friendly Website Design

Last updated 7/23/2005
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